Startups often have limited budgets, which limits the amount of money they can spend on print materials and other traditional media. But by brainstorming and maximizing creativity it’s possible to develop an effective marketing plan that includes the following...
As a small business owner, you will need to hire a limited number of people to help you operate your business. This is an unnerving process because hiring just one bad employee can negatively impact your relationship with your customers. As you begin searching for the...
With the advent of social media in the past 20 years, it’s easier than ever for start-ups and small businesses to get the word out about their products. Utilizing apps such as Instagram, Twitter, and Facebook are great ways to get free publicity while reaching a...
It is a sad, unfortunate fact that 80% of all startups will fail within the first 18 months. That’s not even taking into account how many make it past that point, only to end up failing somewhere down the road. That being said, at least 20% of all...
